Exploring Instructor Presence in Instructional Videos: Effects on Learning and Emotional Engagement
Ayse Vatansever, Bursa Technical University, Turkey ; Yavuz Samur, Bahcesehir University, Turkey
Journal of Educational Multimedia and Hypermedia Volume 31, Number 2, ISSN 1055-8896 Publisher: Association for the Advancement of Computing in Education (AACE), Waynesville, NC USA
Abstract
This study investigated the effects of instructor presence in instructional videos on learning and learners’ emotional engagement. Sixty-six learners of English as a foreign language (EFL) at a Turkish university watched an English instructional video with either high-level instructor presence (whiteboard), low-level instructor presence (picture-in-picture) or instructor absence (voice-over). Learning from the video was assessed via a transfer test and learners’ affective responses to the post-intervention questionnaire were analyzed in terms of emotional engagement. The quantitative findings suggested that learning occurred in all video conditions, yet the levels of learning did not differ across video styles. The qualitative findings revealed that learners were more positively engaged with whiteboard and picture-in-picture videos. The findings also revealed six main factors underlying learners’ emotional engagement: social cues, lifelike learning experience, familiarity, perceived seriousness, clarity of content, and affordances of technology. This study also offered a list of video styles in terms of instructor presence.
Citation
Vatansever, A. & Samur, Y. (2022). Exploring Instructor Presence in Instructional Videos: Effects on Learning and Emotional Engagement. Journal of Educational Multimedia and Hypermedia, 31(2), 179-201. Waynesville, NC USA: Association for the Advancement of Computing in Education (AACE). Retrieved August 5, 2024 from https://www.learntechlib.org/primary/p/219096/.
© 2022 Association for the Advancement of Computing in Education (AACE)