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International Journal of Technology and Educational Marketing

July 2011 Volume 1, Number 2

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Table of Contents

Number of articles: 5

  1. How Technologies Can Localize Learners in Multicultural Space: A Newly Developed “Global Studies” Curriculum

    Gilbert Ahamer, Austrian Academy of Sciences, Austria

    Technological innovations can be used in many ways to enhance the suitability of global learning. A newly developed online-supported curriculum “Global Studies” takes account of the necessities of ... More

    pp. 1-24

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  2. They’re Here, Now How Do You Keep Them?: Lessons Learned with First Year College Students

    Ruth Cook, DePaul University School for New Learning, United States

    This is a case study of a class of first year traditional college-age students enrolled in a class that assessed measures to orient new students and enlist them in becoming committed to completing ... More

    pp. 25-41

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  3. Assessing Learning via Web 2.0 Technologies: A Dichotomy

    Victor Wang, California State University at Long Beach, United States; Beth Kania-Gosche, Lindenwood University, United States

    Online learning takes place among learners of all ages in both formal and informal contexts. Due to the fact that traditional age students learn differently from non-traditional age students,... More

    pp. 42-61

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  4. Marketing to and Developing Faculty Members to Create High Quality, Highly Interactive Online Courses

    Jace Hargis, Higher Colleges of Technology

    In this paper, the author shares a detailed process for soliciting and securing exemplar faculty members, who are ready to redesign and offer their course in a high quality online environment. The ... More

    pp. 62-71

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  5. Increasing Graduate Education Relevance Through Innovative Marketing: Interview with Mike Scorzo

    Lynn Wilson, SeaTrust Institute and Kaplan University, United States

    The aim of this paper is to illustrate innovative interdisciplinary and transdisciplinary implications for marketing for an academically rigorous graduate program that serves the needs of employers... More

    pp. 72-78

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