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How Does A Sales Organization Best Support A Distributed Sales Force From A Learning, Communication And Support Standpoint?
PROCEEDINGS

, Maritz Canada, Canada

E-Learn: World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education, in Montreal, Canada ISBN 978-1-880094-46-4 Publisher: Association for the Advancement of Computing in Education (AACE), San Diego, CA

Abstract

Companies have traditionally operated on the centralized event-based training model. This approach to learning has proven to be extremely costly, inflexible in terms of time and place, and often fails to meet the goals of the organization. The last few years have seen a movement to a more dynamic learning model. Learning Management Systems and eLearning are providing pieces of this yet unfinished puzzle. The next step is to bring it all together in and end-to-end approach that leverages both technology and people to bring learning and performance support tools to the sales organization in a timely and flexible manner. This paper and presentation will examine how a leading automotive company has developed a robust learning solution that supports a 19,000 + sales force across Canada in their on-going learning and information needs.

Citation

Connal, D. (2002). How Does A Sales Organization Best Support A Distributed Sales Force From A Learning, Communication And Support Standpoint?. In M. Driscoll & T. Reeves (Eds.), Proceedings of E-Learn 2002--World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education (pp. 1356-1357). Montreal, Canada: Association for the Advancement of Computing in Education (AACE). Retrieved July 23, 2019 from .

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