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Social Presence as a Predictor of Satisfaction within a Computer-Mediated Conferencing Environment
ARTICLE

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American Journal of Distance Education Volume 11, Number 3, ISSN 0892-3647

Abstract

Examines the effectiveness of "social presence" as a predictor of learner satisfaction in a text-based medium based on the GlobalEd inter-university computer conference. Results suggested social presence as a strong predictor of satisfaction, and participants felt a higher sense of social presence by using emoticons (i.e. icons that express emotions) to express missing nonverbal cues in written form. (Author/AEF)

Citation

Gunawardena, C.N. & Zittle, F.J. (1997). Social Presence as a Predictor of Satisfaction within a Computer-Mediated Conferencing Environment. American Journal of Distance Education, 11(3), 8-26. Retrieved June 17, 2019 from .

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