Distance Learning and the Web: Are Advertising Programs Missing the Target?
International Journal of Instructional Media Volume 26, Number 1, ISSN 0092-1815
Discusses survey results that examined whether distance education programs at universities offering courses in advertising and/or public relations make use of the Internet/Web pages to inform potential students about courses taught via distance education. The survey and list of Association of Education in Journalism and Mass Communication (AEJMC) Accredited Schools in Advertising and Public Relations are appended. (Author/LRW)
Falk, L.K., Rehman, S. & Foster, D. (1999). Distance Learning and the Web: Are Advertising Programs Missing the Target?. International Journal of Instructional Media, 26(1), 23-30.