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PowerPoint’s Impact on Conference Ratings and Social Media Likes
PROCEEDINGS

, Woodbury University, United States

E-Learn: World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education, in Montréal, Quebec, Canada ISBN 978-1-880094-98-3 Publisher: Association for the Advancement of Computing in Education (AACE), San Diego, CA

Abstract

How can we best use PowerPoint? Three streams of research provide answers: (1) surveys provide student and faculty perceptions, (2) expert presenters give their opinion, and (3) cognitive scientists conduct focused perceptual experiments. I expand on this research by testing existing research findings against actual conference presentations. My C# software automatically analyzes 166 slide presentations to generate numeric slide characteristics. A regression analysis then correlates these characteristics with audience ratings and social media impact. The results generally support existing research, but have two surprising outcomes: (1) only certain types of images generate positive session ratings, (2) high words counts lead to improved social media impact.

Citation

Garrett, N. (2012). PowerPoint’s Impact on Conference Ratings and Social Media Likes. In T. Bastiaens & G. Marks (Eds.), Proceedings of E-Learn 2012--World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education 1 (pp. 1455-1462). Montréal, Quebec, Canada: Association for the Advancement of Computing in Education (AACE). Retrieved June 27, 2019 from .

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