Television, Science, and Children: Formative Evaluation for 3-2-1 Contact
Journal of Educational Technology Systems Volume 9, Number 3, ISSN 0047-2395
Studies were conducted with more than 10,000 children to determine the types of programing most popular with that audience, their attitudes towards science, and the techniques that maximize the appeal and comprehensibility of science material on television. Research results guided the development of the new PBS series, 3-2-1 Contact. (MER)
Chen, M. (1980). Television, Science, and Children: Formative Evaluation for 3-2-1 Contact. Journal of Educational Technology Systems, 9(3), 261.