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Developing University E-Content Through Incentives Almost Overnight, the Case of King Saud University
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, King Saud University, Saudi Arabia

EdMedia + Innovate Learning, in Honolulu, HI, USA ISBN 978-1-880094-73-0 Publisher: Association for the Advancement of Computing in Education (AACE), Waynesville, NC

Abstract

This paper presents King Saud University’s success in greatly growing the size of its website academic content in a very short period of time. After the public revelation that the university’s website had been ranked near the bottom of a list of 3,000 international universities, and behind several other universities in the country and within the region, a public lashing was generated in the local media. To overcome this problem, faculty members of the university were offered different types of incentives to encourage them to develop their own websites, including electronic content of all currently and previously taught courses. Financial incentives and competitions at the college and department levels as well as the individual faculty level created great enthusiasm towards accomplishing the university’s requirements. The results were an astounding jump in ranking penetrating the list of top 300 world-wide and topping the list of universities locally and within the region.

Citation

Mirza, A. (2009). Developing University E-Content Through Incentives Almost Overnight, the Case of King Saud University. In G. Siemens & C. Fulford (Eds.), Proceedings of ED-MEDIA 2009--World Conference on Educational Multimedia, Hypermedia & Telecommunications (pp. 414-426). Honolulu, HI, USA: Association for the Advancement of Computing in Education (AACE). Retrieved May 25, 2019 from .